The first thing Shane Decker teaches his retail clients is to show the customers - all customers - a diamond. "Not showing diamonds makes customers think they’re too expensive," he cautions.
Decker even dictates the language used in a sales situation. Call them "diamonds" instead of "stones," which makes them sound commonplace.
These messages and more are available on DVD. Order extra manuals to train your entire team.


Power Pack 1
Master the anatomy of a sale; learn to sell with confidence and overcome customer objections.
DVD With 4 Training Manuals
$395
Additional Training Manuals
$20 ea.
Order Power Pack 1 today
Call 719.488.4077
No Refunds

Power Pack 2
Master the art of closing a sale and learn to close with confidence.
DVD With 4 Training Manuals
$395
Additional Training Manuals
$20 ea.
Order Power Pack 2 today
Call 719.488.4077
No Refunds